Overview

ACE National, a Canadian coalition of childcare operators united to create meaningful change in the Canadian childcare landscape, approached Red Lid Consulting to develop a dynamic online platform that could effectively rally support and showcase their collective impact. The custom website features a petition function, complete with a real-time counter displaying the growing number of childcare operators—along with the children they represent—who have signed. Additionally, an interactive graph updates in real time to compare the number of signatories to the total number of childcare operators in Canada, underscoring ACE National’s influence and momentum.

Creative Direction & Strategy

Red Lid Consulting’s focus for ACE National’s digital presence centered on clarity, community engagement, and immediacy. By integrating live data displays, visitors to the site gain an instant understanding of the coalition’s scope and impact. This approach inspires confidence and encourages further participation. Beyond the website, the strategy extends to social content creation, leveraging Instagram, TikTok, Facebook, and Twitter to amplify ACE National’s message, foster community dialogue, and drive traffic back to the petition. A targeted Facebook ads campaign further expands awareness, encouraging both operators and the public to join the cause.

The Project Scope

Custom Website Design & Development
Interactive Petition Feature
Social Content Creation
Facebook Advertising & Digital Outreach

CUSTOM LIVE PETITION COUNTER & GRAPH